How to Promote Your Book

Publisher Kathryn E. Darden is a Nashville native who has worked as an account executive and sales manager for companies like the Southwestern Company, Comdata Networks, and Ramada Inns.  She has worked in the Christian music industry since the late 80's when Darden & Associates was launched as a promotions and publicity agency  She has served as Director of Development for organizations like Nashville Youth for Christ and Koinonia Christian Ministries.

While working with Koinonia Christian Books and Ministries in 1989, Darden began publishing the Creative ReSOURCE Directory which became the leading source of information about Nashville’s Christian music industry businesses. The next offshoot of her work with Koinonia was the Koinonia Concert Calendar, a one-page handout of local church and concert activities that was the foundation for Christian Activities Magazine.

Her poetry has been published in many anthologies, journals, and newsletters over the years and has won several awards. Darden has also published seveal anthologies of Christian poetry.

Her latest book, How to Promote Your Book on a Shoestring Budget, takes her years of experience in sales, marketing, publicity, and promotions and  combines that with her knowledge of the self-publishing industry to offer authors inexpensive ways to promote and sell their books on a tight budget.

Darden is available as a speaker at coventions and trade shows where she offers a seminar on book promotions to new authors.

Launched in 1992 as a newsletter serving Nashville’s Christian music industry, the four-page Christian Activities Nashville quickly grew into a 16 - 20-page statewide magazine. Christian Activities Nashville continued its relationship forged with the local CCM community and churches by providing monthly information on local concerts, industry personalities, music reviews and other articles. Christian Activities Online was introduced at the end of 1995. Its popularity caught on across the state resulting in the magazine changing its name at the beginning of 1996 to Christian Activities Tennessee and beginning distribution in Alabama. In 1997, Christian Activities began distribution in parts of Kentucky and Georgia. Personalities who have been cover stories include Amy Grant, Newsboys, Michael W. Smith, dc Talk, CeCe Winans, Whitney Houston, Billy Graham, Kirk Cameron and Gary Chapman.

Christian Activities has received several awards and honors including a Certificate of Appreciation from Mayor Phil Bredeson on our Fifth Anniversary and serving as the official church liaison publication for Tennessee 200 during Tennessee's Bicentennial.

Books and directories we have published include: 

• The Creative ReSOURCE Directoy                                                                           
• Nashville Christian Ministry Directory
• The Anthology of Christian  Poetry                                                       
• The Mayberry Poem - A Tribute to Mayberry              
• Christian Poet's Pen
• Christmas Tyme in Rhyme                                                                                           
• A Collection of Angels                                                                                                     
• The Ransoms of Ransom Place and the Dardens of Tick Hill - A History of the Darden and Ransom Families of Una, Tennessee            
• How to Promote Your Concert on a Shoestring Budget                                               
• How to Promote Your Book on a Shoestring Budget

The address for Christian Activities Publications/Darden & Associates is:                                  

P.O. Box 210182, Nashville, TN 37221-0182.